My IT techy is leading Branding agency in Delhi, India, that provide branding solutions to create your brand unique and make it stand atop in market. Your brand is the impression your firm makes in the minds of your clients, prospect and potential employees. And that impression is formed at many touch points. Hinge helps firms identify these touch points and build engagement at each one.
Every brand consists of two components:
Reputation x Visibility = Brand
My IT Techy branding services address both of these critical factors and raising the profile of your firm’s expertise.
You will have 1:1 with our branding agency team to define and develop your remarkable brand that led by strategy first, and then design approach.
We work directly with Founders or Marketing Directors to help create the most impact on customers, employees, and the world so that your business grows exponentially and with ease.
Our Overall Process Includes Six Pillars:
1. BUSINESS PURPOSE
Discovery sessions and interviews are conducted to gather requirements, brainstorm, and gain clarity about your business model, process and reason for being. You’ll be asked many questions you’ve never thought about before but are critical to understand the answer to! We want to clearly define the what, how, and why behind the brand so that your strategic direction and identity aligns with both your business goals and the needs of your customer.
2. TARGETED PEOPLE
The better you understand your customers, the more you can tailor their experience with your brand message and marketing. Using existing customer data, voice of customer research, and customer interviews, we define the exact people you want to be speaking to clearly with all your brand communication in a way that resonates.
In order to stand out, you have to know what you are up against. We conduct a top-level analysis of competitors to identify gaps, areas of opportunity, and key differentiators for positioning your business effectively in the market.
People seek authentic, humanized brands with a clear story supported by an appropriate voice and tone that speaks to them consistently. We help define a brand voice for you – complete with guidelines and examples.
5. POINT OF VIEW
Your business needs a concise and impactful brand message that captures the hearts and minds of your customers. We craft core messaging statements such as purpose, vision, mission, values, USP, tagline, and origin story. These brand statements allow you to work from the same notebook to define and execute strategies and tactics that will grow your business brand for years.
Using your brand strategy as fuel, we’ll work with you to create a captivating visual identity and distinctive communication for your brand. From memorable naming to a distinctive logo to a conversion-focused website that works for you (even while you sleep) – these elements grab attention, make a strong first impression, and separate you from the competition.
- Brand Naming
- Logo & Identity Design
- Packaging Design (physical & digital)
- Brand Style Guide
- WordPress Website Design
If you’re ready to take your brand experience to the next level and work with My IT Techy’s branding agency team for a collaborative, full-service, and truly transformational experience – connect with us today about our business branding services.